AFFILIATE MARKETING NETWORK

WHILE THERE ARE CURRENTLY TENS OF MILLIONS OF Website WORLDWIDE. IF YOU’RE ONE OF THESE, A GOOD PLACE TO START IS WITH AFFILIATE MARKETING: DIRECTING READERS TO A PRODUCT OR SERVICE IN EXCHANGE FOR A COMMISSION ON THE SALE (OR OTHER ACTION) WHEN IT OCCURS.

THE EARLIEST DAYS OF AFFILIATE MARKETING STEM BACK TO THE 1990S.
AFFILIATE MARKETING AS GROWN QUICKLY SINCE ITS INCEPTION. ONE REPORT POINTS OUT THAT THE WORLDWIDE AFFILIATE MARKETING INDUSTRY IS WORTH $6.5 BILLION ACROSS SECTORS INCLUDING RETAIL, PERSONAL FINANCE, GAMING, GAMBLING, TRAVEL, TELECOM, EDUCATION, PUBLISHING, AND FORMS OF LEAD GENERATION.
AFFILIATE PROGRAMS ARE BOTH CONSUMER-BASED AND BUSINESS-TO-BUSINESS ORIENTED.
MOST AFFILIATE PROGRAMS FOLLOW A REVENUE SHARING OR PAY PER SALE MODEL. A SMALL PROPORTION FOLLOW COST-PER-ACTION. CPC AND CPM PAYMENT METHODS ARE MUCH MORE RARE. TYPICALLY, COMMISSIONS ARE FIXED UP-FRONT, AS PART OF A STANDARD PROGRAM.
PARTICIPANTS IN THE AFFILIATE MARKETING ECOSYSTEM ARE TYPICALLY KNOWN AS “PUBLISHERS” OR “ADVERTISERS/MERCHANTS.” AN ADVERTISER/MERCHANT IS THE PROVIDER OF THE OFFER. A PUBLISHER PROMOTES THE OFFER. A PUBLISHER CAN ALSO BE AN ADVERTISER — THEY ARE NOT MUTUALLY EXCLUSIVE ROLES.

SOME ADVERTISERS OFFER PROGRAMS IN TIERS. ONCE PUBLISHERS REACH CERTAIN THRESHOLDS, THEY CAN BEGIN TO EARN HIGHER COMMISSION RATES.
AFFILIATE PROGRAMS ARE APPEALING TO ADVERTISERS BECAUSE THERE IS NO LOSS INVOLVED. IT’S ENTIRELY BASED ON “PAY PER PERFORMANCE.” IN OTHER WORDS, ADVERTISERS PAY FOR INCREMENTAL SALES, ONLY.
WHAT BUSINESSES CANNOT DO IS RELY ON ITS AFFILIATE PROGRAM TO REPLACE ITS SALES STREAM. ADVERTISERS NEED TO ACTIVELY BUILD THEIR OWN SALES AND MARKETING ARMS. PUBLISHERS ARE TYPICALLY THIRD PARTIES AND ARE INDEPENDENT ENTITIES.
ADVERTISERS HAVE LIMITED ABILITY TO CONTROL PUBLISHERS. IF THEY DON’T SELL? TOUGH. PUBLISHERS MIGHT BE OPEN TO HEARING AN ADVERTISER’S SUGGESTIONS, BUT ULTIMATELY, THE TWO ENTITIES ARE INDEPENDENT FROM ONE ANOTHER.

OUR TECHNOLOGY IS BUILT TO ADDRESS THE UNIQUE NEEDS OF AFFILIATE MARKETING

REAL-TIME TRACKING
ALL OUR TRACKING IS REAL-TIME. YOU’LL KNOW THE MOMENT A BANNER IS CLICKED, A SALE IS MADE AND A COMMISSION IS GENERATED.
USE TAGS TO SEGMENT & GROUP AFFILIATES. EASILY TRACK THE TRENDS OF SPECIFIC AFFILIATE GROUPS, DELIVER TARGETED CONTENT & SETUP RULE-BASED COMMISSIONS.
THE CLICKSTREAM REPORT ALLOWS YOU TO VIEW RECENT CLICKS THAT A CONSUMER MADE PRIOR TO THE PURCHASE. RULE-BASED COMMISSIONS CAN BE SETUP UTILIZING THE TIMESTAMP DATA IN THIS REPORT.
MERCHANTS CAN HOST THEIR OWN AFFILIATE PROGRAMS OR DISTRIBUTE OFFERS THROUGH ONE OR MORE ESTABLISHED NETWORKS. AN AFFILIATE NETWORK IS, ESSENTIALLY, A MATCHMAKING SERVICE BETWEEN MERCHANTS AND PUBLISHERS. AFFILIATE NETWORKS MONETIZE BY TAKING A PORTION OF THE COMMISSION.

FOR A PUBLISHER TO SUCCEED IN DRIVING SALES, WEB TRAFFIC IS KEY — TYPICALLY, A PUBLISHER WILL NEED TO GENERATE SIGNIFICANT TRAFFIC TO GENERATE ANY SIGNIFICANT RETURN.
CONVERSELY, MERCHANTS MAY FIND SUCCESS IN PROMOTING COMPLEMENTARY PRODUCTS AND SERVICES THAT ARE OF INTEREST TO ITS CUSTOMER BASE.

EDVAT.COM SERVICES OFFERS A VARIETY OF INTEGRATED SERVICES WHICH CAN HELP YOU ESTABLISH, BUILD AND GROW YOUR AFFILIATE PROGRAM.